Tuesday, November 18, 2008

S & M Booklets

Here are the more advanced prototypes of the booklets Stella and I have been working on.



In case you haven't been in groups with us and are a bit lost, I'll explain how we got here. While we are still working with the idea of targeting young adults about the topic of safe sex, we are using a different approach. We began with the idea of a pop-up book to convey a story about sex (specifically using a condom,) and have since evolved into condom-sized booklets that have a humorous yet informative approach. We have one page with a shocking/crude image to draw the person in, and then a fact that explains the reason for the image. These booklets would be distributed guerilla-style and placed on items that young adults would normally buy or read, such as DVDs, books, magazines, and lingerie. To connect the user with our cause, there is a website that can be accessed and used as a tool for discussion, information, and support.

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